DAVE ALLRED
From Martinez, CA
Run Your Restaurant My Way
THE Definitive Training Program For Owners & Managers Who Want to 
Turn Their Restaurant into a World-Class Business
INTRODUCING
A step-by-step online course for independent owners & managers to help you resurrect your restaurant by implementing business systems to predictably save you time, ignite your sales and give you more joy and freedom running your business than you ever thought possible

The REAL Reason Most Bars & Restaurants Fail and What to do About it
Let’s get something out of the way right now: Bar and restaurant owners and managers suck! I mean, not you of course. I’m sure you’re awesome. But all the other ones suck.

Ok yes, that's a wild generalization. There are good owners and managers too, but Christ, have you taken time to witness some of the blatant apathy and negligence that goes on in bars and restaurants today?

Maybe you have, maybe you haven't. But you should, because besides lack of financial backing, the #1 reason bars & restaurants fail is poor management and poor business systems.

And I witness it all the time, because it’s my job. 

Like a house painter who can’t help but notice all the imperfections every time he visits a home, I sit in bars and restaurants and watch owners and managers who run their business with the passion and devotion of a county fair carnival worker (no offense to hard-working carnival workers). 

I watch servers and employees texting on their phones and ignoring guests who just sat down while empty glasses scream for refills and stacked plates with crumpled up napkins on top sit and wait for someone to clear them.

In addition, the lights are turned up way too bright, the music is too loud, or someone forgot to turn the music on at all so it feels like we're all sitting in a cafeteria battling a cacophony of conversation until we can't stand it anymore and eagerly head for the exit in search of a better experience.

And then there are the owners and managers who care, like you, but they are drowning in their own disorganization and chaos. 

They simply don't have the tools, resources or education to maintain all the balls they are juggling and dig themselves out of the hole they're in.

I get it. Don’t think I don’t get it. 

When I first moved from bartender to bar manager, I was like that dorky kid who tries to hang with the older cooler kids, and when the older kids make a joke (usually at his expense) he laughs out loud along with them but he has no idea what in the hell they're all laughing about. 

That was me. I was lost and wide-eyed, like a silly puppy slipping around on the linoleum.

So I get it. Running a business is hard. 

Managing people in general is really hard. 

If you’re an owner, managing managers is hard, and the reality is, owners and managers are fed up and frazzled from the chaos and feel like they will never reach the surface to get a breath of air. 

I’ve done it myself for years, so I get it. Man, do I get it. 

I’m not blaming you for not dying to wake up and go to manage the people in this industry every day, and in fact I congratulate you, because since you’re here, reading this, you are one of the heroes who wants to make not only the business better, but his/her life.


It's Not Your Fault
Well, let me rephrase: it’s not all your fault. After all, it’s up to you to be accountable for your life, and you are exactly where you are supposed to be and where you deserve to be right now, even if you think it’s not your fault.

“What in the hell does that mean?” you ask. 

It means your current life situation is an exact reflection of the actions you have taken up to this point in your life. 

Meaning, if your actions include sitting in the office all day or taking 12 smoke breaks and ignoring your responsibilities, then don’t wonder why you hate your job and you feel like your life is flowing along with the speed and fluidity of a parade float.

The part that isn’t your fault is that the only training or education you've received up to this point is how to perform each individual task to keep the restaurant working on a day-to-day basis. 

No one taught you how to take those daily tasks and place them into a system so that: 
  • You can eliminate all of your repetitive tasks and free up more time
  • Your employees can be trained do their job in the exact image of the restaurant
  • You can monitor, track and optimize the results and continue to improve your systems
And the biggest challenge for people like you and me is finding the proper education for teaching restaurant management (beyond some random blog you found).

In other words, there are no schools for bar & restaurant management. I mean, there kind of is, right? There are some random imposter online courses on Udemy that will provide you a 4th grade restaurant management education, and there are some colleges that have hospitality management classes. Take a look here:
In case you can't see that enrollment fee, it says $3,600 or $770 per month to learn restaurant management online at eCornell. I'm not trying to bag on them. I'm sure it's a fine course, but online courses and university classes like this simply aren't ideal, because:
  
   1) They are not realistic when it comes to trying to run a real bar/restaurant                           because the information is extremely generic and basic and they teach almost nothing         about how to systemize your business, and:

  2) For the salary being paid to managers these days, it’s difficult to get motivated to              invest multiple semesters of time studying in order to learn generic and basic                        information on how to properly run a bar/restaurant.

Don't believe me? Let's take a look at the course curriculum:
Two weeks to learn how to manage the meal duration and reservations? Are these two management strategies going to have a signifiant impact on your business?
There's nothing in that $3,600 course that is going to revolutionize your restaurant, or provide you with elite business skills on how to turn your restaurant into a word class business.
Is this depressing the hell out of you?

Don't worry, it gets better. A lot better. I promise. 

In fact, it gets jump-up-in-the-air-and-do-a-back-flip better. Because...
I’m going to show you how to become a 
Master at running your bar/restaurant. 
Even if you feel like you have no idea what you're doing or you don't know where to start.

I'm not kidding. 

Like a Phoenix born from the ashes, this course has risen from my frustration at the failures and ignorance I just described, as well as the lack of information and education for those people just like you who simply want to be better at what they do but they don't quite trust the information online or in some shallow course.

The lessons taught in the Independent Restaurant Masterclass are more than just “how to figure labor costs" and "what promotion to run on a Tuesday night". 

I'm going to teach you how to be phenomenal at systemizing your business, motivating your staff, maximizing your profits, managing your finances, building a menu and executing magical marketing techniques. 

In other words...
This is the Holy Grail for restaurant management training, as well as building and executing organized business systems to help you run a mega-successful restaurant
I'm going to teach you how to be exceptional in ways you can't even fathom at this time.

Each lesson will help you understand why your restaurant isn't working, and what to do about it, as well as what you're doing personally that isn't working. And what to do about that.

Because the truth is, whether you want to hear it or not, the problem is not your business. The problem is you.

That might sound a bit rude, but businesses are a reflection of the people who run it, not the other way around. 

So in order to be amazing at your job and create an unforgettable business, we have to change what you do first. The actions you take. And then everything else falls into place.

In short, the Masterclass will teach you to be a more responsible, respected and highly effective leader, and when it's all said and done and you look back where you came from, you'll suddenly realize that you're standing on the top the bar/restaurant industry, looking down on the competition with a savvy and confident smile.

This is your wake up call. I've spent years–decades actually–learning what makes a successful bar and restaurant work, and now is the time to start a revolution. A leadership revolution. A business systems revolution. And you get to be a part of it.

If you're ready, you're about to enter the most comprehensive and masterful training program on running a successful bar & restaurant anywhere. 

No other online course or college comes close to teaching the systemizing philosophy I teach in these lessons, and systemizing your business is essential in order to not only succeed on a business level, but on a personal level as well.

After all, mediocrity is not the objective here, mastery is, and with mastery comes a new opportunity to rise to the top of your profession and exceed in ways you never have before.
Normal Everyday Price $997
Oh yeah, by the Way, I'm Dave...
...founder and CEO of Bar Patrol. I have been the bar and restaurant industry for more than 30 years now, starting out as a busboy in a dirty Chinese restaurant in Redding, CA at the age of 16. 

Since then I have been a barback, server, bartender, bar manager, GM and now bar consultant and owner of a highly successful inventory management and bar/restaurant consultant company.

Since starting Bar Patrol in 2011, I have worked with dive bars, sports bars, fine dining restaurants, lounges, as well as corporate giants like P.F. Chang's, Outback Steakhouse and Il Fornaio, implementing business systems to help them boost their productivity, efficiency and profits so they can achieve higher levels of success and spend more time doing what they love.

And I want to do the same for you.
D. Allred
Who Should Sign-Up For the Course?
The Independent Restaurant Masterclass was developed for people like us, owners and managers who want to stop walking through the doors each day and hoping for the best, only to continue to be frazzled and exhausted by  and the lack of procedures and practices in place that result in chaotic shifts and apathetic employees who have no connection to the culture or identity of the restaurant. 

The Masterclass is a blue-print model that you can copy in order to create turn-key business systems and expert management techniques, including: finances, hiring, training, building a culture, cost control, inventory management, marketing, menu engineering, item costing and more. 

Let's take a closer look:
WHO THIS COURSE IS FOR
  • Completely novice beginners who want to learn how to be a better manager and run a bar/restaurant.
  • Anyone opening a bar/restaurant (or recently opened) who wants systems in place from the start.
  • Intermediate level bar/restaurant owners/managers looking to up their management knowledge and build some truly kick-ass business systems.
  • Bar/restaurant veterans who have a wealth of knowledge but are overwhelmed and want better systems in place for themselves and their management team. 
WHO THIS COURSE IS NOT FOR
  • Anyone who is cynical and does not believe in the power and ideology of systemizing.
  • Anyone who expects me to do all the work for them (I love teaching you how to do it, but execution on your end is everything).
  • ​Bar/restaurant industry know-it-alls who are certain that nobody knows more than they do.
  • Anyone who is looking for shortcuts in the place of being a real leader who wants to instill real change in the restaurant (although these systems do provide multiple short cuts).
Ok Fine, But Why Should I Trust You, Dave?
Most people who find me online know about Bar Patrol Inventory App, or they know that I help people with no experience become bartenders. 

But what you probably don't know about me, is that in order to grow Bar Patrol, I had to walk into hundreds of bars and restaurants in the San Francisco Bay Area, and I've spent thousands of hours speaking with owners and managers about their biggest struggles and biggest successes. 

I've witnessed how operations work from the lowliest dive bar to the most structured corporate restaurant with a training book 4 inches thick. 

I've spent time learning from the best, and I've taken thousands of inventories for them. I then spent the last 8 years studying business systems and how to implement them with all the owners and managers I've worked with.

In other words, I've witnessed how operations work from the lowliest dive bar to the most structured corporate restaurant with a training book 4 inches thick. 

I've spent time learning from the best, and I've taken thousands of inventories for them. I then spent the last 8 years studying business systems and how to implement them with all the owners and managers I've worked with.

So why should you trust me...?
BECAUSE I HAVE EXPERIENCE WITH REAL CLIENTS...
"Dave knows more about the bar & restaurant business than anyone I've ever met. He came in and trained my bartenders, hired me two new ones, who have been rock stars, and he reduced my costs, all in about a span of 7 days. I'm seriously amazed at what he can do in a bar."
Mike Banducci, Owner/General Manager, Fieldhouse Sports Bar
BECAUSE I'VE WORKED WITH HUNDREDS OF BARS,
FROM DIVE BARS TO CORPORATE GIANTS...
"Working with Dave and Bar Patrol has been a real eye-opener for our establishments and invaluable to our operation's success. His keen insight into what was occurring behind the bar has had a significant impact to our margins, our pour practices and the way we train and educate our bar staff. We are very fortunate to have brought him on board."
Chris Gravel, Operating Partner, P.F. Chang's China Bistro
BECAUSE I DELIVER REAL RESULTS...
“Dave is simply awesome! When he came in, my bartenders were pouring at 40% variance. Unbelievable! And I had no idea. Since then, my variance is down to 5% and my profits have gone through the roof. His inventory system literally saved my business."
Angela Warren, Owner, The Wise Girl
BECAUSE YOU CAN GET THESE SAME RESULTS...
“The Independent Restaurant Masterclass not only changed my business, but it changed my life. I've never been more laser-focused or streamlined. I was looking for a course online on better bar management and none of them came close to comparing to what Dave offers in his course. It's so specific as to what needs to be done, it leaves nothing up to chance. I was so thrilled I found it. Great job Dave, and thank you!
Steven Banks, Owner, Rock 'n Roll Sports Bar
Because of the success I was having...
Owners and managers from all over started seeking me out. I don't say this to brag. I'm quite humbled and grateful for it, but it made me so busy I simply couldn't get to everyone. I was frazzled.

I was smack dab in the middle of all this chaos when one day an bar owner friend of mine who I had recently helped sent me a text.
That triggered my "A-ha" moment...
After reading that text, I said to myself, imagine what kind of impact I could have if I took what I was doing in helping these local bars...

What if I actually gave them the same step-by-step blueprint system I was providing to them so that anyone could use it, anywhere in the world?

Thus, the birth of The Independent Restaurant Masterclass.
Forget Everything You've Ever Been Taught About Running a Restaurant
Everything, Dave?

Ok, not everything. Remember why you got into this industry in the first place. Remember what you love about it. And then yes, forget everything else.

You may or may not heard of The E-Myth, by Michael Gerber, which is sort of the Bible for high-level management and putting business systems into place.

I have spent years of my time attending "The E-Myth University" learning the best ways to apply Gerber's teachings to the bar and restaurant industry, and it has paid off in a BIG WAY.

There is an epidemic going on in businesses today, and it is especially apparent in the bar and restaurant industry.  

Gerber explains this as "working IN your business instead of working ON your business."

In other words, as owners and managers, we spend 99% of our time trying to manage what's right in front of our faces on a day to day basis, getting buried in menial tasks, which means we hardly ever step back and look at the big picture and actually take some time to DEFINE how your business works. Or how it SHOULD work.

Instead, we spend out time bitching and moaning about things we think we have no control over.

Look, I could tell you story after story of owners and managers who email me or complain to me in person about situations in their restaurant that they believe is causing their downfall, but in reality those things are only symptoms of the real problem.

I could tell you all about those people, but I'd rather just show you. 

Check out this email I recently got:
First off, just reading emails like this break my heart, because Angela doesn't deserve to have a job that makes her "want to curl up in a ball in the corner".

But do you see what the problem is here?

It's the same with people who think that money will solve all of their problems. They figure if they could just win the lottery, then all of their problems would go away and they would be happy. 

And yet 70% of lottery winners go bankrupt within 5 years because money doesn't change a person's mindset or poor habits so they will always revert back to who they really are.

Angela thinks if she can just start all over and get a shiny new building with new decorations and a new menu and new employees that her problems will be solved.

But the same bad habits and the same bad training and the same lack of systems she's been practicing up until this point will always put her right back where she came from.

Even if she could wave a magic wand and get all those new things and hire a new staff, in another few weeks she'd find herself in the exact same position she's in now.

I hear it from owners and managers all the time who are failing and want to put a Band-aid on the problem instead of doing some surgery and fixing the heart of the problem:
  • "We need a better menu."
  • ​"We need to hire better employees."
  • ​"We need a better promotion to bring in more sales."
  • ​"We need to rebrand and change our theme."
  • ​"We need to bring in some live entertainment or something."
None of these reasons are why you are failing. These are just the same bad habits and the same bad training and the same lack of systems.

They are just excuses, and the reality is, if you really want to be successful, you'll find a way. If you don't, you'll find excuses. 

Here are the real reasons you're failing:
The Top 5 Reasons Restaurant Managers Fail at Running Their Business
  • Failure #1: Poor training program - A great training program can make a mediocre employee great, whereas a weak one can make a potentially great employee apathetic and uncaring.
  • Failure #2: They overemphasize the importance of the food and drinks -The food and drinks are very important to your success, but even a great food and drink menu can't provide the actual experience for the guests. People (well-trained people) have to do that.
  • Failure #3: Poor leadership - Employees crave boundaries and systems. It gives them confidence and security knowing that they have a competent leader who knows what he/she is doing. You need to lead by putting in systems and boundaries.
  • Failure #4: Undereducated - Let's face it, no matter how ambitious you are, a lack of knowledge and education puts you at a huge disadvantage.
  • Failure #5: ​- They focus on people instead of systems - Instead of focusing on creating a system that can train anyone to do their job at a high level, they desperately rely on finding and hiring rockstars in hopes that they will magically run the business without supervision.
And it's this last one where owners and managers fail the most because it's completely backwards to what they've been taught and the way they've always done things. 

We have always been told that in order to succeed we need to hire the best people and bring in an expert chef and master mixologist to make the best food and drinks.

But think about it: do franchises like Subway and Starbuck's succeed on a massive level because of the expert sandwich makers and baristas they hire, or the fine cuisine and unique beverages they prepare?

No way! They succeed because franchises know the secret to business success. They've created businesses that are systems-dependent, not people-dependent.  
Does that make sense? If not let me be completely clear so there is no confusion. Write this down. Stamp it on your forehead. Tattoo it on your inner-thigh. I don't care, do whatever it takes so this syncs in:
No matter what type of bar or restaurant you work in, you NEED business systems in order to thrive and survive
And that's exactly what I show you how to do, step-by-step, in each course of the Masterclass.
Normal Everyday Price $997
How is This Course Different From Other Management Courses?
The difference between the Masterclass and other courses or classes you see is (drum roll please...) yep, you guessed it. Systems. 

We take the fundamentals and essentials of running a bar & restaurant and we break them down step-by-step, and then we take those steps and build a system that will save you time and money and that will help you achieve consistent results each day, each week, each month. 

The difference is that you will be playing a very different game with a very different mindset.

Jim Rohn, a master business mind and motivational speaker, conveys the philosophy of the The Restaurant Management Masterclass to perfection:

“Don't wish it was easier, wish you were better. Don't wish for less problems, wish for more skills. Don't wish for less challenge, wish for more wisdom.”


The point of Independent Restaurant Mastery isn't to get rid of your problems. It's to train you top be an expert at handling any problem that arises so you feel confident that you can take on any challenge that comes at you.

The Masterclass changes everything. It allows you to carve your own path. You'll discover that you can use the Masterclass to go from good to great, and by following my blueprint systemizing process, you can ever go from great to un-frickin'-believable. I kid you not. 

After putting new systems in place, I actually encourage my clients to leave for 3 or 4 weeks to see if the restaurant can run on its own, based on the systems put in place. It terrifies them, but it's also liberating. 

I got this text one day from Bill, a former client of mine.
What if I Know Nothing About Building Business Systems?
The great news is, this is a skill that can be learned. Nobody is born knowing how to put systems in place or do finances or control costs. And when we're talking about setting up processes and procedures to run your business, it's as easy as following a step-by-step formula. Take a look:
The 5 Essential Steps to Systemizing Your Business
  • STEP 1: Identify All The Repetitive Tasks Performed In Your Business - Sit down with a notebook and start a rough draft list of all your daily, weekly and monthly tasks in each of your areas of your business. It's best if you can do this with other people on the staff because then nothing will be missed.
  • Step 2: Prioritize Your Task List​- What tasks are taking up the most time and causing you the most pain? Which ones move the needle the most and make the most money? Set your priorities based on these two factors and it will free up hours of time per week, and increase your production and profits. 
  • Step 3: Build the System​- This is the most important part of this process. It's time to create your procedures for each category from step 1 to step done. The more detail you go into, the better the system will work and the better results you will achieve.
  • Step 4: Monitor, Track, & Optimize - The only way for you to know how well your system is working (or not working) is to monitor how well it is working based on observation, feedback and reports (depending on which area you are monitoring). As you identify problem areas (and you will) you can adjust and optimize your system for even better production, sales and results.
  • Step 5: Systemize Your Systems - Once you have your entire system drafted out, it's time to document each procedure on the computer and then file them away. I swear by Dropbox and teach my students how to create a mega-organized filing system so you can pull up your system at any time and use it for training purposes. 
Here's an overview of the the Email Domination Marketing System we cover in detail in the Master Your Marketing & Promotions course. 
All we are doing is breaking the process down step-by-step...
This may not make a whole lot of sense to those who have never used email marketing as a strategy, but to those who understand it...POW! It is powerful. 

And I don't just give you the final overview chart and say "Good luck". Each of these steps is broken down to show you exactly how the strategy works and how you can completely automate your email marketing.

Systemizing. It's the frickin' best!
Take the 30-Day Mastery Challenge... 
and I will radically & ruthlessly transform you into a restaurant management, systemizing expert!

The proof is in the results...
All I can say is its about time. LOL! Been waiting for this course from you for 2 years and now its finally here. I'm such a huge fan of yours and I just KNEW this course would be awesome, and you didn't disappoint. There is so much premium information in here I will be back again and again using it as a Bible for running my restaurant. Thanks so much Dave! Seriously. It's AMAZING!!!"


Cynthia S.
Cincinatti, OH
"I have always struggled hiring and managing employees, and so the course on mastering your staff and building a culture was an absolute gold mine for me. I was able to systemize my hiring and training procedures, and after we went through Dave's process of identifying our core values and our main purpose for being in business, it opened up a whole new world. Our reputation grew, and the camaraderie and connection between managers, employees and guests was magical. I can't tell you how much more confident I am now leading our staff."


Mary A.
Jacksonville, FL
"I own five restaurants throughout the midwest and each of them is operated independently, which means we have five different ways of doing things, which has always bothered me. I saw Dave's course on systemizing and it immediately struck a chord with me. The information is remarkable, and I immediately set out to systemize all five locations. Even though they all have different themes and menus, we put in the same systems for the way we do finances, hiring, training, inventory, marketing. You name it. Since then, our productivity has doubled, our sales are up and every single manager at every single location has thanked me more than once for the systems. They love it and so do I. Thanks Dave. You actually changed the way I do business."


Dennis H.
Kansas City, MO
"I bought Dave's course because I had NO IDEA what I was doing. I've been a server and a bartender and we recently lost our bar manager so the owner asked me if I wanted to move up. I was scared to death but agreed. I started looking for information online to learn some stuff and found Dave's course. It literally saved my life. In fact I learned so much that I started bringing Dave's systemizing and marketing ideas to the owner and now I'm like his favorite manager. Haha!"


Travis P.
Irvine, CA
Your Questions Answered
 What exactly is The Restaurant Management Masterclass and how does it work?
The Masterclass is a full management and business training program that walks you through how to manage your employees and your business on an advanced level. The lessons inside the course include written instruction, videos, templates, downloads and bonus materials that will strengthen your management and business expertise on a daily basis. You have lifetime access to all of the training, so you can either go through the content slow and easy, or you can binge-watch like a sugar-bombed teenager.
 What is systemizing exactly and how will it help my business?
In a nutshell, systemizing is determining the strategies and procedures needed to run a successful business, and then taking those strategies and procedures and writing down the steps necessary to execute them. 

Once defined, each employee and manager is trained on these procedures and steps so that they are done exactly the same way every single time to achieve success consistency.

A business built with great systems means you could leave for three months and come back and everything would be running perfectly, because the systems run the business, and the people simply run the systems.
 I have way too many balls to juggle. How am I supposed to find time to   implement a new system?
Great question, and the truth is 74% of business owners and managers say that the reason they don't put systems into place is because they don't have time, but what I want you to do is take just ONE thing that you feel needs to be systemized the most and start with that. That's it. ONE THING. Then, once that's done, look at the next thing, because "too many balls to juggle" is exactly why you need to systemize. This falls under the old saying, "One step back, two steps forward", except it's like one step back, five steps forward because how much more smoothly your business will run and how much it will change your life.
 I'm a bit of a novice at this stuff. Am I going to understand it all?
This is a great question. The reason I created the The Restaurant Management Masterclass was because the most common clients I work with are smart and savvy, but they have no idea where to start when it comes to creating a system that works. It's simply too overwhelming when it comes to analyzing metrics. 

Others have no idea where to start, period, which is why I've created a powerfully effective system that is simple to implement but with crazy-hyper results. Fundamentals people. Fundamentals.
 I have quite a bit of experience. Will this course still help me? 
Are you kidding me? You have more to gain from the course than anyone. You already know what you're doing, you just need to systemize your process in order to take it to the next level. Putting systems in place isn't just about helping the inexperienced, it's about turning your "people-dependent" business into "systems-oriented" business and a well-oiled machine.
 How long will it take me to complete the course?
From feedback, we find that most students feel comfortable taking around 30 days to complete the course, but some finish in 5 days and some take longer. You need to study the course at your pace so you don't get overwhelmed. 

But the great news is you can go back and refer to the Masterclass at any time you want (as you will see with the next question), and as new updates and new lessons come out, they will be added to the course and you will have access to those as well. Sort of like a membership site.
 How long do I have access to the course?
How about as long as there is air in your lungs and you have a heartbeat? Fair enough? Perfect.
 What exactly is in the course?
As Dorie would say, "Just keep scrolling, just keep scrolling..." You'll find the lessons down below.
 Is there a guarantee?
Duh! Anyone who knows me or who has taken any of my courses before knows that I always provide a money-back guarantee because I have full confidence that what I'm giving you is as premium as it gets. Keep scrolling to see the guarantee below.
Let's Walk Through in Detail Exactly What You'll Be Learning Inside This Powerful Training Program
The Masterclass is an instructional online class that consists of 5 course modules that will help you master each stage of managing and running a bar/restaurant, as well as how to systemize your daily, weekly and monthly tasks and procedures. It includes:
A hands-on experience of how to completely transform your bar/restaurant where you will receive the totality of my knowledge and experience to grow your bar/restaurant into a world-class business.

Lessons are structured to have immediate impact so that you aren’t left with just a bunch of “good ideas”. Instead you are able to experience HUGE results in as short as time possible.

Work at your own pace, so you can implement these powerful strategies as quickly or as comfortably as you wish, based on your timeline.

  • LIFETIME ACCESS to the course + 24/7 login from anywhere and come back anytime you want (it's all digital and you get instant access)
  • Lifetime updates to the course (any new material, tips, tricks or techniques I learn will be added to the course).
  • Guided step-by-step instruction broken down day-by-day
  • More than 60 lessons of instruction via written material, videos, templates, forms, guides and bonuses
  • Access to all of the limited FREE bonuses (see bonuses below)
  • I literally hold your hand every step of the way, nothing is left to chance (that's why it's called systemizing and not guestimizing)
The Lessons
COURSE 1: MANAGEMENT SECRETS
  • The Success Mindset: Your Foundation
  • Think Like a Winner, Execute Like a Leader
  • The Magic of Systemizing - The Entire Systemizing Process Broken Down For You
  • How to stop procrastinating and get shit done!
  • The CRITICAL Secret to Establishing Standards and Benchmarks in Your Business
  • Micro-Managing vs. Managing: What's the Difference (it's not What You Think)
  • How to Use Technology to Run Your Business Without Spending a Fortune
  • How to Choose the Right POS System (Just in Case You Hate Yours)
COURSE 2: HOW TO MASTER YOUR FINANCES
  • The Secret to Getting Your Daily Books Done Without Getting Overwhelmed
  • Industry Standards: Find Out Where You Rank
  • Erase Your Fears of Finances and Accounting
  • How to Analyze and Identify Problem Areas and Turn Them Into Massive Profits
  • Systemize Your Entire Daily, Weekly and Monthly Financing Procedures
  • Conquer Financial Jargon and Vocabulary
  • Weekly Sales & Prime Cost Report
  • Master the Profit-Loss Statement
  • 7 Fully Editable Forms and Templates
COURSE 3: HOW TO MASTER YOUR COST CONTROLS & INVENTORY
  • Discover the #1 Way to Increase Profits Immediately
  • Spend Less Time Counting and More Time 
  • Make an extra $67,000 Per Year
  • How to Calculate & Lower Your Cost %
  • Variance % - The Key to Finding Out What Goes on Behind the Bar and in the Kitchen
  • Advanced Cost Control Strategies
  • How to Identify, Clear Out and Profit From Your Deadstock
  • Old School Methods vs. Technology Systems
COURSE 4: HOW TO MASTER YOUR STAFF & BUILD A KICK-ASS CULTURE
  • Creating Purpose For Your Employees
  • How to Build a Culture Your Staff Will Love
  • Developing Compelling Core Beliefs
  • The 5 Pillars of Building Trust
  • Employee Training Secrets
  • 23 Ways to Reward Your Employees on a Budget
  • Why Most Managers Fail With Their Staff (and How to Fix it)
  • The Elite 4-Step Hiring System (How to Find A-team Players, and Retain Them)
  • The Perfect 10-Step Customer Service System
  • How to Automate Your Scheduling
  • How to Run Pre-shift & Monthly Staff Meetings (What to Say and How to Say it)
COURSE 5: HOW TO MASTER YOUR MARKETING & PROMOTIONS
  • How to Attract Swarms of New Guests and Create Long-Lasting Regulars
  • The Remarkable Taffer Marketing Strategy
  • Email Marketing Domination (the Motherlode of Marketing Success)
  • Facebook Marketing Persuasion (How to Use Facebook Ads Manager and Targeting to Create a Massive Fan Base)
  • The #1 Marketing Strategy (it's Not What You Think)
  • The 50 Best Bar Promotions on the Planet
  • How to Create a Beautiful, Money-Magnet Website For FREE
  • How to Get the Community to See You as a Superhero and Attract Swarms of New Guests into Your Restaurant
WAIT!
How About Some...
Kick-Ass Bonuses You Won't Believe 

     In Addition to the 60+ Knowledge-Packed Systemized Lessons...

 I'm going to give you 6 amazing kick-ass bonuses that you won't believe. As you know, I don't leave anything up to chance. I'm going to tell you how to run your bar on a daily, weekly and monthly basis because it's a formula that works. If you choose to mess with the fool-proof blueprint, do so at your own risk. The proof is in the systemizing, and I'm going all out to ensure your success.
Bonus #1: 7 Fully Editable Financial Templates (Normally $97)
  • Built-in Mathematical Formulas
  • Daily Sales & Cash Reconciliation Report
  • Weekly Sales & Prime Cost Report Template
  • 12-Month Profit-Loss Statement Template
  • Weekly Cash Flow Report Template
  • Cash Recording Reconciliation Sheet
  • Back Bank Log Sheet
Bonus #2: The Email Domination Marketing Templates (Normally $97)
  • Fully Scripted 30-Day Autoresponder Email System
  • Create Raving Fans
  • Use Connection & Persuasion Techniques to Increase Traffic and Skyrocket Sales
  • Done-For-You Email Templates - Just Plug in Your Information
  • Meet the Staff
  • Showcase Your Food Menu
  • Special Offers
  • Upcoming Events 
Bonus #3: Job Duties & Checklists (Normally $147)
  • 15 Checklists & Forms For Absolute Systemization
  • Opening & Closing
  • Employee Training
  • Customer Service
  • Shift Meetings
  • New Employee Onboarding
  • Daily, Weekly & Monthly Cleaning
  • Plus More...
Bonus #4: The Employee Hiring Packet (Normally $97)
  • Complete Hiring System to Help You Hire A-Team Players
  • Customized Application Form
  • The Magical 4-Step Hiring System
  • Interview Secrets (50 Powerful Interview Questions to Find Rockstar Employees)
  • Employee Handbook (Fully Editable)
  • Onboarding and Training Checklists
  • Employee Agreement
Bonus #5: The Menu Engineering & Item Costing Course (Normally $197)
  • Not Available For Individual Sale
  • 8 Menu Engineering Strategies You Need to Master
  • How to Identify Your Most Profitable Menu Items
  • How to Price Out Each Product and Item Recipe
  • Advance Item-Costing Template Included
Bonus #6: One-On-One 30-Day Email Support From Dave
As you probably know, I don't give my time away easily. I have a full consulting and inventory management company to run, as well as a bar, as well as multiple online courses with multiple students running at one time. The cost to hire me is more than most people can pay, but tribe members like you have a special spot in my heart because if you succeed, I succeed, and that's just good warm fuzzies all the way around.

P.S. Even if you need help beyond 30 days, I will still be here for you. The 30 day policy is mostly a deadline for the psychos who email me 39 times per week. If that's you, then I will probably pull out my 30-day card and play it.
That's $635 worth of bonuses (not even including one-on-one support from Dave) for FREE when you purchase the Masterclass in it's entirety
I hope you see how serious I am about this and what it can do for you.
In fact, I’m so confident in your success, based on our track record and the downright unfair resources and bonuses only available until registration closes...

You don't even need to decide right now...
If you sign up today, you can take advantage of my Triple Guarantee
TheRealBarman Iron-Clad Triple Guarantee
I have the same guarantee for every course I sell or subscription service I provide because I pride myself on the 10X results they provide.

I call it TheRealBarman Iron Clad 30-Day Triple Guarantee. Goes like this:


If at any time in the next 30 days:


1. You feel that The Independent Restaurant Masterclass didn't deliver what I promised it would...

2. You don't see significant improvements in your daily, weekly and monthly systems, routines and results...

3. Hell, even if you don't like the way my hair looks in any of the videos, I will gladly give you a full refund.

Honestly, all of my courses provide 10X their value, as long as you put in the work and follow the steps.

And if you don't you'll end up right back where you started: discombobulated, disjointed and in disarray, which neither one of us want.
IN ADDITION (I'M NOT DONE YET)...
Even if you return the course and get a refund, you can keep all of the bonuses for free. All the downloads, all the templates, all the checklists, the employee handbook, the employee hiring packet, the Interview Secrets, the Email Domination Marketing templates. You can keep it all. That's how confident I am.

I challenge you to find another bar/restaurant management course that provides the same blueprint and bullet-proof results I do, PLUS a full money back guarantee.
D. Allred
At this point, you have 3 options...
OPTION 1: Go it alone and use some of the knowledge and ideas I’ve given you today to inspire you to come up with your own plan, which is certainly better than nothing. It will take you more time, you’ll make a lot of mistakes, but at least you’ll be moving toward something, even if it’s at a snails pace, it’s better than nothing.

OPTION 2: Do nothing. I'm not sure how that's going to help, but doing nothing is always an option, and it's what most people do which is why they fail.

OPTION 3: Use the exact same blueprint I use to help other bars & restaurants succeed on a massive level, as well as my 30 years+ experience, and simply plug it into your restaurant business plan.  That means don't just think about it. Don't just say “Yeah, that sounds like a good idea.” But actually take this thing out in the real world and make something happen. Get unstuck.

Which one of these 3 options can you see yourself doing? Because doing nothing is safe, but it's also going to get you the exact same results you're getting right now, and is that what you want?
Upon Completion of Restaurant Mastery...
You will be able to leap into action and run your restaurant with a newfound sense of confidence to be able to lead your staff with the purpose and expertise that will allow you to be more productive, make more money and grow your restaurant in your image.

So let's get down to business...
How Much to Invest in the Independent Restaurant Masterclass?
Well, the right hands it's worth tens-of-thousands. Check out what Matthew from San Diego, CA had to say...

The reality is, if I had a crystal ball that showed your business 6 months from now, and your restaurant was systemized top to bottom, making an extra $10,000/month like Matthew, you’d probably invest $10,000 with me right now. 

In other words, if asking someone to put down $10,000 to enroll today meant that they would increase their income by $60,000 in 6 months, that would be a fair exchange, wouldn’t it?

The truth is, I’m in the game of creating an unfair advantage for the owners and managers I work with. At that point, it’s not about the money, because I can literally guarantee you success when you say yes to this blueprint program I have which is available to you for a limited time today.

In addition, you need to have some skin in the game or you will just quit and you’ll be right back where you started . It’s scientifically proven that when you invest in yourself, you are ten times more likely to succeed .

And for this registration period only, I'm making it tough for you to pass up with a special offer because I really do want you to succeed on a massive level.

Get the Entire Masterclass for Only $997

Get all 5 modules, plus the bonus module for Free
The Magic of Investing in Yourself
The truth is, the most powerful action you can take in your life is to invest in yourself. People are happy to spend hundreds of dollars shopping for clothes or spending two nights in a hotel, but then when it comes time to increase their knowledge and education and level-up, they flinch. 

Do you know why 5% of the population makes 95% of the money? Because the 5% don't spend their money on high-heeled boots and jet skis. They invest in themselves first. THEN they buy the boots and jet ski.

Investing in yourself increases your value. Which increases your success. Which increases your income. Which increases your happiness. Do you get where I'm going with this? 

The world needs experts, and even though you might think learning how to run a better bar and restaurant may not be revolutionary, you'd be surprised where it might lead you in your career and your life. Experts are sought after, and there is no better feeling than being needed and pursued.

So when it comes right down to it, how much is your success worth to you? Your happiness?

If I still haven't convinced you, what if I told you that you could...
Get Instant Access to the Masterclass Right NOW For Only $497
That means for $497 you can get started and begin 
learning and systemizing right away. I'm talking TODAY!
So...What's the Catch!!?
No catch.
It's simply a great deal to help you succeed.
If you have any questions about this training, email info@barpatrol.net
Take the 30-Day Mastery Challenge
One time payment
$997
$497
  • One-Time Payment
  • Instant Access to the 30-Day Mastery Challenge
  • Lifetime Membership Access & Lifetime Updates to the Class
  • Step-by-Step Blueprint That Literally Guides You From Becoming a Better Manager to Fully Systemizing Every Area of Your Business
  • 30 Days of Guided Instruction Broken Down Day-by-Day
  • More than 60 lessons of instruction via text, videos, templates, forms, guides and bonuses
  • Access to All of the Limited FREE Bonuses ($635 Value)
  • One-On-One 30-Day Email Support From Dave (Priceless)
  • I Literally Hold Your Hand the Every Step So Nothing is Left to Chance
  • 30-Day Iron Clad Triple 100% Money-Back Guarantee
If you really want to do something, you'll find a way. If you don't, you'll find an excuse.

         -Jim Rohn
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